“We were maintaining two separate native apps and the cost was killing us. NextGen Digital Craft moved us to React Native with offline support and our rating went from 2.8 to 4.7. That speaks for itself.”
The Challenge
Separate native iOS and Android apps with duplicated codebase, no offline mode, and a 2.8/5 App Store rating from frustrated users.
- Two separate codebases (Swift + Kotlin) doubling development and maintenance cost
- No offline mode — 40,000 rural users unable to use the app on 2G/no-signal areas
- App Store rating 2.8/5 — top complaint: crashes and poor UX
- Feature release cycle of 6–8 weeks due to parallel native development
The Solution
Migration to React Native with offline-first architecture using Redux persistence, and a complete UX redesign based on user feedback.
UX audit and user research. Offline architecture designed using Redux Persist and local SQLite.
React Native core app built. Offline content sync, video caching, and push notifications implemented.
Full UX redesign applied. Performance optimised — app startup time reduced from 4.8s to 1.2s.
Beta testing with 500 users, bug fixes, App Store/Play Store submission, and launch.
The Result
App rating improved from 2.8 to 4.7. Development cost halved. Offline mode now serving 40,000 rural users. Release cycle cut to 2 weeks.
- App Store rating: 2.8 → 4.7 within 60 days of launch
- Development cost halved — single React Native codebase for iOS and Android
- Offline mode enabling 40,000 rural users on low/no-signal connections
- Release cycle reduced from 6–8 weeks to 2 weeks